IBM industries

IBM industries

THE MODEL FACTORY

Working with Ogilvy NYC, we helped IBM Industries break into the industrial space by creating an awareness campaign to introduce their smart factory technology.

Creative · PRODUCT · ILLUSTRATION · MOTION

Creative · PRODUCT · ILLUSTRATION · MOTION

INDUSTRY 4.0

The campaign ended up earning back a whopping 36X ROMI for IBM and won an Effie.

©Dai Tran 2023

©Dai Tran 2023

©Dai Tran 2023